Decade 2010s

Interview with Alan Soon


In this interview Alan Soon talks about the fragmentation of audiences and how he thinks there is more to be done now that journalism has become democratized. Soon talks about the opportunity of vertical media companies and hopes that media organizations can reinvent themselves to cater to the needs of the new types of news audiences we now have.

Alan Soon is the co-founder of Splice Media, a self-funded media startup based in Singapore that aims to be at the center of the transformation of media in Asia. A career journalist for two decades, Soon has worked in radio, television, news wires, magazine, and online across Asia, giving him unique insight into how newsrooms get things done, and where they get stuck. He started his career as a reporter and grew into other operational roles at Bloomberg, CNBC, Kyodo News, Star TV and Channel NewsAsia. As Yahoo’s Managing Editor for India and Southeast Asia he led one of the largest digital news teams in the industry.